Google Ads Management

As a trusted Google Partner, our team can grow your sales and leads through highly targeted search campaigns. Request a free custom strategy from our Google Ads experts!

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Tired of Dealing With Google Advertising Challenges?

If any of these problems sound familiar, meet HigherVisibility. As a leading Google Ads management agency, we have worked with hundreds of clients just like you, across all types of industries, solving these same issues.

Not Enough Sales or Leads
Not Enough Sales or Leads
Rising Google Ads Expenses
Rising Google Ads Expenses
Poor Agency Relationship
Poor Agency Relationship
Declining ROI
Declining ROI
Shopping Campaigns Not Effective
Shopping Campaigns Not Effective
Below Average Quality Scores
Below Average Quality Scores
Poor Campaign Performance
Poor Campaign Performance
Low Conversion Rates
Low Conversion Rates
Wasted Advertising Budget
Wasted Advertising Budget
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We have seen a significant growth in website traffic, quality online leads, and sales since we started working with HigherVisibility. Highly recommend!

Kimberly Gerdiman, Digital Marketing Manager

Our Google AdWords Service

The Google Ads experts at HigherVisibility pride themselves on developing winning advertising campaigns that targets relevant keywords, producing quality sales and leads. Whether it is Google search ads, display network, or a shopping campaign; our highly skilled team is ready to maximize your advertising dollars and turn them into customers!

Campaign Management
check icon Google Search & Display
check icon Google Shopping Campaigns
check icon Youtube / Video Ads
check icon Ad Copy Testing
check icon Quality Score Improvement
check icon Bid Management for Conversions
Best-in-Class Targeting
check icon Relevant Keyword Research
check icon Negative Keyword Lists
check icon Behavior & Interest Targeting
check icon Customer Demographics
check icon Lookalike Audiences
check icon Remarketing Campaigns
Reporting & Analytics
check icon 24/7 Access to HV Insite Dashboard
check icon Campaign Performance Reporting
check icon Integration with Google Analytics
check icon Conversion Goals / Sales Tracking
check icon Call Tracking Solutions
check icon Excellent Customer Service
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For over 5 years the HigherVisibility team has been proactive to our needs and not reactive. They produce results, are incredibly responsive and quick to action. Highly recommend!

Scott Breault, CMO

What To Expect With Your Google Ads Campaign

You’ll never wonder if we’re doing what we promised.
We believe in earning your business – and your trust – every single month.

Roy Fung
Roy Fung
Director of Paid Media
Sarah Tullos
Sarah Tullos
Paid Media Manager
Rebecca Gregory
Rebecca Gregory
Senior Paid Media Specialist
Sarah Michels
Sarah Michels
Senior Paid Media Specialist
John Podmolik
John Podmolik
Paid Media Specialist
Sarah Luscombe
Sarah Luscombe
Paid Media Specialist
  • 01.
    Data Gathering
    An initial kick-off meeting will be held with your Brand Success Manager (BSM) and the key Google advertising team members who will be formulating the campaign strategy. The goal of this meeting is to gain a deeper understanding of your business, identify your primary/secondary goals, and any important KPIs.
  • 02.
    Internal Strategies
    After completing your kick-off meeting, the Google Ads team will have an internal strategy discussion to formulate your campaign strategy. From there, they will begin to execute the ongoing strategy to achieve your sales goals.
  • 03.
    Insite Dashboard
    Once your campaign is ready to launch, your BSM will schedule a walkthrough of the HigherVisibility InSite Dashboard. This is where you will be able to gain access to all the performance statistics of your campaign.
  • 04.
    Scheduled Meetings
    Unlike other Google Ads agencies, we believe in complete transparency. Your BSM will have regularly scheduled meetings with you to discuss strategy, campaign performance, upcoming tasks, and miscellaneous progress updates.
  • 05.
    Quarterly Reviews
    Once each quarter your BSM will review with you the long-term objectives, current strategy, campaign performance, and KPIs. It is important for us to be on the same page, which makes for a much more fruitful partnership. If there are any changes to the needs of your business, this is a great time to communicate those.
  • 06.
    Google Ad Strategy Adjustments
    As a leading Google Ads management service, we are in-tune with the ever-changing paid search landscape. Our Google Ads experts are prepared to make any necessary adjustments to obtain optimal performance for your business.

Real Results for Real Google Ads Clients

Compete and win… today, tomorrow, and into the future. Our Google Ads team takes full advantage of Google’s unmatched reach to drive sales for our customers. We want you as our next client success story!

New Roads Auto Loans - PPC
check 21% Increase in Conversions
Fastenere - PPC
check 25% Improvement on (ROAS) Return on Ad Spend
Texas Orthopedics - PPC
check 211% Increase in Conversions
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HigherVisibility has been a huge help from the moment we hired them. The impact they have had on our lead flow can’t be understated. Highly recommend!

Matt Brint, Product Manager
Google Campaign Management

We provide best-in-class Google Ads management services, using our understanding of your target audience to deliver you quality customers. If leveraged appropriately, the Google Ads networks can prove to be your most effective paid marketing channel.

Google Ads Networks
Google Ads Networks
Google provides the greatest reach of any advertising platform. Through Google search, Google Display Network, Google Shopping, and Youtube; they provide a multitude of ways to connect with potential customers. Our skilled team knows how to use each platform to their fullest potential, delivering consistent results for our clients.
Relentless Testing
Relentless Testing
Continued testing is essential for the success of any marketing campaign and the same is true for Google. Our PPC experts are always testing ad copy to improve click through and conversion rates. They may also make landing page suggestions to squeeze every last conversion out of the traffic sent to your website.
Quality Score Improvements
Quality Score Improvements
Google’s quality score metric relies upon expected click-through rate (CTR), ad relevance, and landing page experience. A low quality score will increase the amount you pay for a visitor, but it will also suppress how often your ad is displayed. Our team will work to maximize your quality score to improve your campaign performance.
Optimized Bid Management
Optimized Bid Management
Our experts are focused on providing your company with the most sales and leads possible, at the most affordable cost.
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Transparent Reporting & Analytics

When you select a Google AdWords management company, you should know what you are paying for. We are very proud of the PPC campaigns that we manage for our clients, and we are happy to show you the results!

Detailed reports
Detailed reports
View all the important KPIs related to your PPC campaign such as keywords, average CPCs, CTRs, number of conversions, etc.
Integration with Google Analytics
Integration with Google Analytics
Integration with Google Analytics. Our proprietary HigherVisibility InSite Dashboard integrates directly with Google Analytics so that you are able to view all your traffic information such as direct, organic search, paid search, and referrals; all in one location.
24/7 HV Insite Dashboard Access
24/7 HV Insite Dashboard Access
24/7 HV Insite Dashboard access. Our Insite dashboard provides you with an easy to use interface that allows you to view your important campaign information. You can also schedule reports to be emailed to you.
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Frequently Asked Questions

Still have questions about our Google Ads services? Browse our FAQs:

What is Google Ads management services?

An agency managed solution that targets your most profitable customers on the Google Ad network, using strategies that targets high performance keywords, improves ad performance, and maximizes return on investment (ROI).

How much does it cost to manage my Google Ads?

Google Ads management fees start as low as the greater of $800 per month or 15% of ad spend. Depending on the size of your Google Ads budget, the percentage charged could be lower. This does not include the costs directly owed to Google for the traffic they sent.

Is it worth paying for Google Ads?

Yes, if you desire a well-rounded digital marketing strategy. Very few marketing channels offer the quality of traffic and targeting capabilities that Google does. Google Ads is also a quick and efficient way to receive high converting search traffic if you are looking for a more immediate way to increase your online sales.

Can I manage Google Ads myself?

Yes, it is free to manage yourself, however there are many positives for hiring an agency. Most companies don’t have the in-house expertise to effectively manage Google Ads campaigns at an acceptable ROI. It can take a considerable amount of time to learn all of Google’s optimization capabilities.

HigherVisibility University

Are you wanting to learn more about the latest Google search engine marketing trends? Browse our collection of best practices and guides.

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The biggest thing we saw right off the bat was organization. They do what they say they are gonna do. I’d tell anyone there is nobody else I’d recommend than HigherVisibility.

Reggie Garner, President